The challenge
An established business under new ownership needed a stronger identity and a consistent way to attract guests to both the restaurant and hotel.
What we built
- Logo redesign and refreshed visual direction
- Brand positioning, content strategy and channel direction
- Photography, short-form video and campaign creative
- Social media management across three platforms
- Paid campaigns across Meta, Google and TikTok
The impact
Guests began visiting the restaurant and asking about the chef and specific dishes they had discovered through the content.
Organic Reels built consistent reach and engagement, while paid and organic activity worked together to generate real customer interest.